We envision a world where individuality shapes design, and creativity knows no bounds. At IWOWD, we are
reimagining customization—crafting pieces as unique as your fingerprint and as vibrant as your
imagination. From your wardrobe to your home to the perfect gift, we empower you to be the artist of
your story. Your vision, your style, your rules—we're here to transform your ideas into cherished
realities. Together, let's blur the lines between dream and creation, turning first encounters into
lifelong partnerships in artistry and expression. Come create your I- WOW-eD factor and say I WALK OUT
WELL DRESSED.
At IWOWD, We don't build brands, We build emotions!
In a world dominated by fast fashion and mass-produced products, IWOWD was born as a quiet revolution—a
movement to embrace individuality, to create something that resonates with your soul. It all began with
a dream, one nurtured by our founder, Manasa ManuRajan, who envisioned a world where women no longer had
to settle for what was on the shelf. A world where each item, whether a piece of clothing, a home decor
accent, or a handbag, would reflect the unique essence of the woman it was made for.
IWOWD started in the US, but our roots run deep in the vibrant culture of India, where craftsmanship is
an art form passed down through generations. It was in this blend of tradition and modernity that IWOWD
found its true calling. We understood that women are multifaceted—today, you may be a busy entrepreneur,
tomorrow a loving hostess, and the next day an artist. Life is ever-evolving, and so should be the
products we surround ourselves with.
Our company thrives on one core belief: Customization is the future. And that future is you. From the
moment you walk into our world, we invite you to create—not just buy. Whether you're designing a bespoke
handbag, curating a home decor collection that tells your story, or adding a personal touch to your
wardrobe, we're here to help you express your true self.
All our products are handmade with the utmost care and attention to detail, by skilled artisans who
bring passion and tradition to every piece. Now, proudly back to India where the dream began, IWOWD
continues to create bespoke items with the same dedication, and we proudly say, Made in India for the
world.
We offer both B2B and B2C services. For businesses, we specialize in customized corporate gifting and
return gifts, handling bulk orders to make each gifting experience special. For individuals, we cater to
women who want more than just products—they want pieces that fit their identity. Our custom clothing,
accessories, and home decor collections are all crafted to reflect your unique personality, needs, and
dreams.
Every piece at IWOWD is more than just an item; it's a reflection of who you are. Made with love, care,
and an eye for sustainability, we believe that what you own should empower you, not just aesthetically,
but also ethically. Our products are crafted with eco-friendly materials and packaging, ensuring that
you not only stand out but also contribute to a greener planet.
At IWOWD, we are more than just a company. We are storytellers, creating moments that you can hold
close. The world is ready for the future—and the future is you. So, let's create something beautiful,
together.
At IWOWD, we don't build brands; we build emotions.
At IWOWD, we offer full customization options for all our products to ensure they perfectly match your preferences.
We accept both retail and bulk orders, with bulk orders starting as low as 15 pieces. Whether you're ordering for personal use or as part of a larger event, we're here to accommodate your needs.
GET IN TOUCH WITH OUR CUSTOMER CARE FOR MORE DETAILS.
As a child in India, I didn't just dream—I imagined, designed, and created. My world was a
kaleidoscope of vibrant saris, bustling bazaars, and the soulful tunes of the '90s. But life in
those days came with a blueprint, one with only two career paths: engineering or medicine. I chose
engineering, not because it called to me, but because it seemed like the "right" thing to do.
Yet, between formulas and lectures, I found myself drawn to something entirely different. Clothes,
to me, weren't just fabric stitched together—they were stories waiting to be told. I began
experimenting with my outfits, crafting looks that felt like extensions of my identity. Friends
noticed. "Can you help me with my outfit?" they'd ask. Each time I saw someone light up in something
I styled for them, I felt an indescribable sense of purpose.
This spark followed me when I pursued my MBA in Entrepreneurship Management and International
Business in England. Walking through cobblestone streets and soaking in the entrepreneurial energy,
I started to believe that maybe, just maybe, I could turn my passion into something tangible. It was
in England that I learned to dream bigger, to see my ideas not just as fleeting thoughts but as
plans waiting to take shape.
Then came the United States, the land of opportunity. I stepped into the corporate world, climbing
ladders, traveling extensively, and learning how businesses worked from the inside out. But
somewhere, in the chaos of deadlines and flights, that old pull—the one toward creativity—began to
stir again.
And then, one day, mid-air above the clouds, it all clicked. The name, the purpose, the dream:
IWOWD- I Walk Out Well Dressed. IWOWD wasn't just about looking good—it was about feeling
extraordinary. It was about creating the "I-WOW-eD" factor for women everywhere. That plane ride
didn't just give me a name—it gave me direction.
What started as a side hustle soon transformed into something bigger. IWOWD became a movement—a
celebration of individuality. It wasn't just about clothes. It was about creating an entire
identity. From custom outfits to handbags, accessories, and even home decor, IWOWD helped women
express who they were in every part of their lives.
Now, life has brought me full circle. Though IWOWD was born in the skies above the US, its heart has
always been in India. India taught me to dream, England gave me the tools to chase it, and the US
gave me the courage to live it. Today, I'm back where it all began, with IWOWD proudly saying, "Made
in India for the world."
IWOWD isn't just a company—it's an emotion. It's the joy of finding yourself in a piece of clothing
or the perfect decor that completes your home. It's about walking out into the world,
unapologetically you.
The world is shifting, and with it, the way we express ourselves is changing. Once, everything was
about fitting into a mold. Mass production reigned, and everyone wore the same pieces, lived with
the same decor, followed the same trends. But somewhere along the way, we all started to crave
something different—a deeper connection to what we wear and what we surround ourselves with. We
wanted things that told our story, that reflected our essence. No longer content with the ordinary,
we began searching for ways to stand out.
And that's where the magic of customization comes in. It's not just about crafting something
beautiful; it's about crafting something uniquely yours. A world where your clothes, your
accessories, your home—all speak to the person you are, the journey you've taken, and the dreams you
still have yet to chase. The future isn't about blending in; it's about standing out, embracing your
individuality, and choosing pieces that reflect the very essence of who you are.
At IWOWD, we've always believed that every woman is a designer in her own right. So, we give you the
tools to create a world that's entirely your own. From custom outfits that tell your story to
handbags that speak to your style, and decor that brings your home to life, we're here to help you
bring your vision into reality. No more settling. No more ordinary.
So, what's your WOW? Let's create it together. Because the future isn't something we just
follow—it's something we shape. And the future is you—your story, your style, your identity—one
custom creation at a time.
I PRESENT TO YOU, MY VISION, MY DREAM- IWOWD- I WALK OUT WELL DRESSED. AT IWOWD , WE DONT BUILD
BRANDS, WE BUILD EMOTIONS.
1007, 2nd block, 3rd cross, BEL Layout, Vidyaranyapura, Bangalore, Karnataka 560097
+919480047948
support@iwowd.com
10 AM - 6 PM
Online 24/7